Sustainable Brand Index™ is the Nordic´s largest brand study focusing on sustainability. It is an independent study based on 30 000 consumer interviews. The study maps out and analyses the areas of sustainability, branding and communication from the consumer perspective. Tervetuloa!
Apart from Norway and Denmark, we also entered the Finnish market in 2013. Since than, it has been one of our most successful markets. We see a growing interest in Sustainable Brand Index among Finnish companies every year.
SUSTAINABLE BRAND INDEX CONSISTS OF 3 PARTS:
Our 4 consumer groups reflect the population in each country and how sustainable they are.
The most important developments on the market and how it affects each brand.
OFFICIAL REPORT 2017 FINLAND
The purpose of Sustainable Brand Index™ is to highlight the value of sustainable branding and raise awareness about it. By motivating and inspiring we help companies to improve their work and dare to communicate. Sustainable Brand Index™ is an independent study that gives companies tools to drive the sustainability work forward through branding and communication.