Welcome to The Nordics' Largest Brand Study on Sustainability
Sustainable Brand Index™ is an independent study consisting of more than 1 000 brands and over 40 000 stakeholder-interviews in The Nordics & The Netherlands. The study maps out and analyses the areas of sustainability, branding and communication. Sustainable Brand Index™ is founded in 2011 and has been conducted yearly ever since.
Sustainable Brand Index™ consists of FOUR parts
TRENDS & FUTURE
The most important future trends within sustainability
Analysis of your stakeholders’ attitudes & behaviours
KPIs and an in-depth analysis of the sustainability level of your brand
Strategic recommendations for building a sustainable brand
Sustainable Brand Index™ B2B
Sustainable Brand Index™ is the Nordics’ largest brand study on sustainability. The study has been conducted annually since 2011 from a consumer perspective (B2C) and for the first time in 2017 from a business-to-business perspective (B2B) in Sweden. In November, the 2018 official ranking & results for Sweden will be launched.
Sustainable Brand Index™ B2B 2018 aims to examine and answer the following overall questions:
How do Swedish decision-makers view sustainability and its effect on purchasing decisions and choice of suppliers?
How are Sweden’s largest B2B-brands perceived from a sustainability perspective?
Why are Sweden’s largest B2B-brands perceived this way?
Sustainable Brand Index™ B2C
Official results 2018
selection of CLIENTS
Sustainable Brand Index™ is an independent study. Discover all the answers to you questions about the methodology here: