Welcome to The Nordics' Largest Brand Study on Sustainability


Sustainable Brand Index™ is an independent study consisting of more than 1 000 brands and over 40 000 stakeholder-interviews in The Nordics & The Netherlands. The study maps out and analyses the areas of sustainability, branding and communication. Sustainable Brand Index™ is founded in 2011 and has been conducted yearly ever since.

Sustainable Brand Index™ consists of FOUR parts

TRENDS & FUTURE

The most important future trends within sustainability

BEHAVIOUR TRACKING

Analysis of your stakeholders’ attitudes & behaviours  

 

BRAND ASSESSMENTS

KPIs and an in-depth analysis of the sustainability level of your brand

STRATEGY

Strategic recommendations for building a sustainable brand


Sustainable Brand Index™ B2B
Coming soon

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Sustainable Brand Index™ is the Nordics’ largest brand study on sustainability. The study has been conducted annually since 2011 from a consumer perspective (B2C) and for the first time in 2017 from a business-to-business perspective (B2B) in Sweden. In November, the 2018 official ranking & results for Sweden will be launched.

Sustainable Brand Index™ B2B 2018 aims to examine and answer the following overall questions:

1.    
How do Swedish decision-makers view sustainability and its effect on purchasing decisions and choice of suppliers?

2.    
How are Sweden’s largest B2B-brands perceived from a sustainability perspective? 

3.    
Why are Sweden’s largest B2B-brands perceived this way?


Sustainable Brand Index™ B2C
Official results 2018

 

selection of CLIENTS


Q&A

Sustainable Brand Index™ is an independent study. Discover all the answers to you questions about the methodology here:
 

PRESS CENTRE

Access our press releases, logo's, photos and much more in our Press Centre. You can also download our Press Kit:

Strategy REPORT

Get a complete analysis of your brand from the Sustainable Perspective. Sustainable Brand Index™ provides a tailored strategy report for your brand. 


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