Sustainable Brand Index™ is Europe’s largest brand study on sustainability and is being conducted yearly. The official ranking of Sustainable Brand Index™ shows how brands are perceived in terms of sustainability by their important stakeholders. Discover all official rankings and results of Sustainable Brand Index™ here by selecting your country.

 
 
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SWEDEN

Since 2011

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NORWAY

Since 2013

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DENMARK

Since 2013

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FINLAND

Since 2013

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THE NETHERLANDS

Since 2017

 

The Ranking Score

The ranking score is a combination of both environmental and social responsibility, based on the definition of sustainability according to the UN Sustainable Development Goals. The score is assembled through a top box-method, consisting of awareness levels and positive attitudes of stakeholders. The total score for each area of sustainability is 100%. Thus, a brand can receive 100% for environmental responsibility, and 100% for social responsibility, adding up to a maximum score of 200%.

Learn more about the method here.

The Brand Selection

Per country, brands are selected yearly across a variety of sector, based on a set of independent parameters. Parameters include: market share on the respective market, turnover and general brand awareness. Brand cannot choose to be included or exclude from the study and the annual result of Sustainable Brand Index™ are open to the public.


Curious if your brand is included in the ranking?

 

Every year, Sustainable Brand Index™ hosts the Sustainable Brand Index™ Awards during which the official results of Europe’s largest brand study on sustainability are announced. Over 1000 brands across 5 countries are analysed on sustainability. The awards reveal which brands are able to call itself the most sustainable brand according to consumers and which brands are leading their industry on sustainability. Get access to the most relevant sustainability insights and stay up to date on upcoming events in Sweden, Norway, Denmark, Finland & The Netherlands.